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TENTATIVE AGENDA
Monday, April 24th, 2006
| 1:00 pm - 6:00 pm |
Greater Penguin Open
Golf Tournament
ASU Karsten Golf Course |
| 6:30 pm - 9:00 pm |
Welcome Reception &
Dinner
Poolside Terrace
Nevin Montgomery, NFRA President |
Tuesday, April 25th, 2006
| 6:30 am - 7:45 am |
Breakfast
Cloister Dining Room |
| 7:45 am - 8:00 am |
Opening Remarks
Palm Ballroom
Scott Poole, Wal-Mart, NFRA Chairman
Jim Dunnigan, Crossmark, Conference Host |
| 8:00 am - 8:45 am |
Retailer of the Year: Bashas’
Christie Frazier-Coleman, Sr. VP Marketing, Bashas'
Progressive Grocer magazine recently named Bashas’
their Retailer of the Year. This Chandler, Arizona based company
employs over 14,000 family "members" in 455 stores with
four distinct formats. Mark Barnett and Christie Frazier-Coleman
will discuss what sets them apart from other operators and how
they thrive in one of the most competitive food markets in the
United States.
|
| 8:45 am - 9:30 am |
Retail Design Language: The Growing Impact
of "Design" at the Point of Decision
Tim Dorgan, CEO, J. Brown Associates
Retailers and their vendors are taking a fresh look at how best
to engage consumers at the point of decision. Boring, blaring
POP is no longer enough to attract the increasingly discriminating
shopper. As a result, marketers and retailers are looking to more
design-oriented in-store communications to extend their brand
and attract shoppers. From POS to department design, shoppers
are seeing a higher level of design than ever before. Determining
the proper "Retail Design Language"—based on shopper
insights and a thorough understanding of manufacturer brand –
is an important step in creating in-store design success.
|
| 9:30 am - 10:00 am |
New Product Introduction
Lynn Dornblaser, Director Mintel Custom Solutions
Mintel Custom Solutions monitors worldwide product innovation
in the consumer packaged goods market. This presentation will
showcase some of the more innovative products, look at trends
for the future and discuss what it takes to successfully launch
a new product.
|
| 10:00 am - 10:30 am |
Break
Break Station East
|
| 10:30 am - 11:15 am |
Channel Blurring
Todd Hale, Sr. VP, ACNielsen
Jill Blanchard, VP New Business Development, ACNielsen
Distribution channels for packaged goods products continue to evolve.
It causes retailers to re-evaluate merchandising strategies and
manufacturers to re-think how they package & ship product. This
presentation will look at consumer trends in channel shopping dynamics
& provide ideas on how retailers & manufacturers can capitalize
on these dynamics. |
| 11:15 am - 12 Noon |
Trade Promotion Best
Practices
Cynthia Keating, Senior Consultant, Cannondale & Associates
Few CPG industry practices are as deeply entrenched as those related
to trade promotion, and changes sometimes seem impossible to achieve.
A new study of industry best practices, produced by Cannondale &
Associates identifies major obstacles and describes what manufacturers
and retailers are doing to overcome them. |
| 12 Noon - 1:00 pm |
Lunch
Cloister Dining Room |
| 1:00 pm - 1:45 pm |
Frozen & Refrigerated
Department Review
This session will review the status of the refrigerated dairy and
frozen departments with the focus on top/bottom performing categories
in terms of sales and share growth/declines. It will also provide
insight into consumer trends to gain a better understanding of what
categories are driving consumers to shop these aisles. |
| 1:45 pm - 2:30 pm |
RFID Update
Mark Roberti, Founder, RFID Journal
This presentation will help you understand how RFID can help your
company boost supply chain efficiencies, reduce inventories, limit
theft, improve product availability and add convenience for consumers.
Mark Roberti will evaluate the major developments in radio frequency
identification over the past year. |
| 2:30 pm - 3:15 pm |
Making The Most of "Feet
on the Street" – Optimizing Your Sales Force Design
Andrea Rasmussen, Booz Allen
Since the early 1990s, the world has grown much more challenging for consumer products manufacturers. Sales, at least in mature markets, have leveled off. Consumers no longer respond as readily to conventional advertising and marketing. Meanwhile, consolidation has made it more difficult to command space on the retail shelf. As a result, value has shifted from brand management to customer management. In response to these challenges, manufacturers are trying to accomplish more at retail with fewer resources. Many are finding the solution in mixed models – designed on understanding of outlet, category/brand characteristics, selecting the appropriate deployment model, and building a strong retail execution management capability. |
| 3:30 pm - 5:00 pm |
NFRA Committee Meetings |
| 6:00 pm - 7:00 pm |
Reception
Break Station East |
| 7:00 pm |
Dinner
Cloister Dining Room |
Wednesday, April 26th, 2006
| 7:00 am - 8:00 am |
Breakfast
Cloister Dining Room |
| 8:00 am - 9:30 am |
What Do Retailers...and Manufacturers...Really
Want?
Palm Ballroom
Warren Thayer, Editorial Director/Associate Publisher, Refrigerated
& Frozen Foods Retailer
Travis Hubbard, Frozen Category Manager, Harris Teeter
A series of off the record, candid interviews with conference delegates
will
reveal what is needed in promotions, sales presentations and partnering.
This session presented by Warren Thayer, Refrigerated & Frozen
Foods Retailer magazine will explore these needs, and suggest
ideas our industry can use to build better trade
relations for a win-win partnership.
|
| 9:30 am |
Closing Remarks/Adjournment
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Meetings/
Convention
April 24-26, 2006
Tempe, AZ
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